Most companies are built for continuous improvement, rather than for discontinuous innovation. They know how to get better, but they don't know how to get different.'- Gary Hamel

This enigma of "being different" is decoded day in and day out at AB Mauri's state of the art Research & Development [R&D] facilities, and it is this zest for "difference" that drives us.

AB Mauri's interpretations for being different are manifold - we believe in being the complete provider of baking solutions, not just pieces. So there's technical know-how, recipe expertise, specialized formulations and above all, hands on training and support. When all these components are refreshed & updated every day, the service offering and value proposition becomes truly different and unmatchable at all times.